Their Brain and Your Social Media Update

creative brain - Copy - Copy

There are many strategies out there today that could be deemed successful while others are definitely worth walking away from. The fact of the matter is, some of these strategies can change over time. People change, trends get better, the world turns. However, there is one aspect of your social marketing that always stays the [...]

The Psychology of Images and Colors in Social Media

social media psychology

In social media, we hurry to promote our posts because the sooner we can get it out to the public, the sooner we can start getting more traffic to it. In a sense, this is correct, however, a lot of people forget the importance that colors and images have on a persons psyche. Simply finding [...]

The Psychology of the Sexes in Social Media-Who Is The Bigger Target, Men or Women?

men-vs-women

When you think about social media, do you think about it in gender? When you update to your social media accounts, do you know which gender dominates which social media platforms? When you start looking at your target audience and then break it down even more gender specific, you start to realize that you can [...]

The Id, Your Ego, and My Super-Ego

social marketing

There are great advances in neuroscience that have really set us apart from the animals.  The sheer fact that we talk is one of them, so I guess it’s not a huge thing to say we are more advanced.  However, we have something locked up inside of us that doesn’t show prevalence in the monkeys [...]

The Hierarchy of Needs For the Social Media User

hierarchy of needs social media user

How many needs can you satisfy yourself? How many of your needs can be met without the support and help of others? Social media proves that people need to be needed, to be loved, to be paid attention to. It’s not just about marketing all the time, it’s about attention and the need or want [...]

Behavioral Psychology and Social Media Marketing

behavioral psychology

Behavioral psychology is one of the first things that they teach you when you go into college. It’s introductory psychology, and it’s pretty simple to understand. People are peculiar. Trying to understand what makes them behave can drive you absolutely batty so you may as well give up on that. Trying to figure out why [...]

Subliminal Messages-What Are They And How You Can Make Them Work in Blogging

hamburger

You’re getting very hungry. So hungry in fact, you could eat three hamburgers! Hungry. Hmm, maybe that was the wrong subliminal message to start with. I don’t want you getting up to go eat while I’m trying to talk to you! Isn’t that interesting? As I researched on my next social media psychology post last [...]

How Emotional Marketing Triggers Traffic in Social Media

emotional marketing social media

There is a genius that has still yet to be cultivated in social media called emotional marketing. But what is it exactly? Emotional marketing is basically things that build your ego and make you feel confident about yourself. In other words, there are brands out there that are so solid with some people that they [...]