Dismantling the Social Media Giants: Trippin Over StumbleUpon

Well, there are many social media platforms that can help your blog. If you haven’t noticed yet, I have been doing a series called “Dismantling the Social Media Giants”. This includes two posts already written about both Facebook and Twitter. If you haven’t already read these posts, I suggest you read them after you get through with this one.

Does StumbleUpon Really Count For Social Media Traffic?

StumbleUpon is, in fact, a large traffic-getting platform.  It provides more than 50% of social media traffic! However, as you may social media stumbleuponalready know, the traffic from this platform seems to come at a slow dribble, or in large spurts. There is really no active and steady traffic from StumbleUpon…or is there?

What is stumbling? Well, in the smallest explanation of the word, it’s when you accidentally trip or fall. The same rules apply to this platform. This is people accidentally “stumbling” onto your site when they would have otherwise never come across it before.

How good is the traffic?

Some say its not that great. I myself have had instances where the traffic from StumbleUpon comes really quickly, however, it also leaves just as fast as it came!

So that would make the traffic bad then, right?

Let me digress for a moment. I always hear people talking about getting traffic to their site, looking at their stats, or simply worrying about the number of people coming to their site on a day to day basis.

Any traffic is good traffic. However, you may get the scenario where a person who is looking for shoes accidentally stumbles on your blog about cats…it’s not targeted. Therefore, does that make it bad traffic? As far as SEO goes, one of the ways in which your site ranking is calculated by is traffic. So people coming to your site is a good thing. However, while pondering on this predicament, I got to thinking that if you can get someone to actually visit your site, is there something on there that will make them want to stay, or better yet, share it to others?

The Social Media Concept

It’s not brain surgery. You want as many people to share your content as possible. This, in turn, brings more people in that will hopefully do the same…and the wheel turns.

You get the idea.

The social media concept is content. Getting people to come to your blog, as you will soon learn, is not hard. Getting them to stay is where it gets dicey.

Capture your audience! I guess I’m repeating myself when I talk about social media sharing and content, but the song remains the same. People ain’t gonna share your stuff unless it:

  • Fills a need- In other words, you want to make sure you can write about things that can help and inform people.  That new visitor that just visited your site doesn’t want to buy your scam product.  Perhaps they are wanting to know more about SEO or social bookmarking, fill that need that they have.  There is another huge blog post that I could write just on that!
  • Creates an emotion- Make them laugh, make them cry, scare them, or just make them mad!  If emotion is the way you write, then by all means, don’t pull any punches!

social mediaOne blogger asked me at the Social Media Bookmarking Convention that I spoke at if I was concerned about the money when I first started out!

What am I, stupid?

Sure I was!  But I learned.  If you are still counting those invisible dollars in your head about how much money you are going to be making with your blog in two years, that’s fine…but don’t let it dissuade you from what is really important.  Social sharing!

I am not a huge fan of SEO.  I realize and understand that it is a great way to get noticed organically by the search engines, however, I rely totally on social sites and what they provide.  You just never know about Google.  One day it loves you, the next day you’ve been sandboxed on page 199 looking for handouts.  If you put all of your eggs in the “SEO basket” you will fail.

The Social Media/StumbleUpon Experience

If a page submitted to StumbleUpon becomes widely read, you can have extremely large bursts of traffic. Depending on how good your post is, and how many times people “stumble” it, you could have tens of thousands…nay, millions, of visitors from this platform in a few minutes, up to a few hours! That’s in one day!

Traffic over time

One of the main benefits of StumbleUpon traffic is that it introduces new readers to your website. Believe it or not, many people who use StumbleUpon use it for the sole purpose of finding new websites that they can read. So, in fact, you actually have people looking for your site!

The main thing about these new visitors is the simple idea of content. Boost your visibility on the web through this social giant, and the best part is, you can have results in seconds!

Social media plays its part and this giant can make you famous!  Hey, do me a favor and hit the “Stumble” button!

My name is Wade Harman. I’m a full time blogger with a degree in Psychology. I show you how to spark an emotional reaction, get people’s attention, and encourage them to take action!

Let me help you drive targeted traffic through social media strategies that I have researched and use myself!

Let me coach you and see how my strategies in social media can help YOU drive targeted traffic!

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  1. Irfan Siddiqui says:

    When I entered into blogging I have been told that stumbleupon is the only website available on net for bloggers that can help. When I heard this, I started stumbling my articles but didn’t received much affections. Later, I read that instead of stumbling only your blog links if you stumble your mates link too you will get benefit but still I didn’t get much traffic. So, I just left stumble!

    Now, I’m with G+ twitter & FB. Seriously, if anyone asks I would say these are the only sites helping me build my audience. I have no personal objections with this article. You wrote it well, but, for me, it didn’t worked.

  2. Ian Eberle says:

    I started getting Stumble Upon traffic about a month or two ago and I haven’t even shared one post to SU. I haven’t even signed up for the social network yet! But after reading this post I think I am going to.

  3. Great article Wade, and I agree on your last comment that StumbleUpon can be pretty disappointing. I rarely got more than 5 people from it. I just figured I was doing something wrong, but others have confirmed the same results. Whereas with Reddit, I have gotten 1500 hits at times. Reddit is fickle too though, sometimes I get nothing from the submit. The internet to me is an ocean, it has no rhyme or reason and acts unpredictable. Traffic has always been a source of aggravation for me because I am normally very pragmatic but I cant seem to form a working system to get traffic no matter how many of these articles I force into my brainbox. Regardless, I keep reading them..

  4. Galen Morgigno says:

    Wade, as you say stumble upon can be a little time consuming but it does deliver traffic. No matter how you break it down, one post could get you enormous amounts of traffic. So why not use it!

    Thanks for bringing the value to the table my friend.

    posted by Galen Morgigno

  5. Andrew Walsh says:

    Nice post. In my own experience, Stumbleupon hasn’t been a game changer. But I did have a few posts that got a lot of views and still get a modest amount to this day. I was never able to really figure out why some succeed and some don’t.


  1. Why Social Media Is a Sketchy Traffic Source For Your Blog - Omega Web says:

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